Our Philosophy

Who is Servus?

At Servus the goal is to help you become the path of least resistance for your customers by freshening up your online experience, creating impactful marketing and business practices to meet your customers where they are, and make onboarding simple and easy.

Some things small businesses could benefit from if they had the time to focus on it:

—A fresh website experience that provides better self-service options. For a pizza shop that's an integrated ordering process, for a law office that might be an interactive form to pre-qualify leads.
—A process to capture reviews when your customers are at their best. It's not fair that reviews are only left when customers have a complaint.
—A digital marketing campaign to increase local visibility of your business. It could be a social media ad or adding/updating strategic business profiles for search engine optimization.

Each of these initiatives have become easier with advancing technology and we aim to provide corporate level ad agency work for prices a mom and pop shop can afford.

In the Bible it says the last shall be first and the first shall be last — we believe that by putting your best into your customers is how your company will be first. If that strikes a chord, please reach out to us.

My Story

Meet the Creator

What I hope above all things that could be said about me is that I'm a good friend and serve the needs of my family, community, and clients. What has been said is that I'm a character, that I can dive deep into problems, and that I use too many visualizations in my PowerPoints.— Daniel Fedak, Founder of Servus

I am a product manager with experience working through every phase of digital customer onboarding including digital marketing, web development, CRM, and customer data. I thoroughly enjoy solutioning and working with development teams to get things done.

My perspective has been shaped by:

—Testing new digital marketing creative, campaigns, mediums as a digital marketing manager
—Building wireframes and managing development projects as a technical project manager
—Migrating and building tracking code as a digital analyst
—Creating features and products that personalize and analyze the full patient journey as a customer data platform product manager

Impact

Decreased time to first contact by 4+ hours

Impact

Generated $16M+ in LTV

Impact

Improved conversion rates by 10% using AI

Working on all these facets of the customer experience has given me a good understanding of how to source information about customers/patients to understand their problems. In my experience the formula is stakeholder interviews, market research, surveys, and listening to patient phone calls. I have a proven track record translating business stories into business cases and plans to take a project from 0 to 1.